Certified AI Specialist: Multi-Industry Applications
Master tomorrow’s tech today with hands-on skills in AI, marketing, automation, and ethics. Build smart solutions, boost your career, and lead confidently in the age of intelligent innovation.
Intro to Generative AI: GPT, DALL·E, Midjourney, etc.
Prompt Engineering: Crafting high-impact prompts
Generating text, visuals, and video
Hands-on: Build a content studio with ChatGPT + Canva + Runway
Submit Assignment 1 Build a content studio with ChatGPT + Canva + Runway
Customer segmentation with AI tools
Predictive analytics for campaign success
Chatbots & autoresponders that convert
AI copywriting, A/B testing & personalisation
Hands-on: Build an AI-powered marketing funnel
Submit Assignment 2 AI-powered marketing funnel
Identifying where AI fits in your workflow
Business use cases across sectors (retail, logistics, HR)
Automating reports, admin, and decision-making
Hands-on: AI-powered SWOT & market analysis
Submit Assignment 3 AI-powered SWOT & market analysis
Understanding bias, discrimination & fairness in AI
Privacy and data protection laws (GDPR, etc.)
Global policy landscape: What’s coming?
Responsible AI deployment frameworks
Assignment 4 “AI Ethics Checklist” for your projects
Diagnostic imaging & disease detection with AI
Wearables, personalised medicine & patient data
Risks: Errors, privacy, and accountability
Creating A Healthcare AI Policy
Hands-on: Build a simple symptom-checker chatbot
Submit Assignment 4: Simple symptom-checker chatbot
Predictive models for climate change
Sustainable supply chains using AI
Energy efficiency & waste reduction through automation
Hands-on: Create AI tools for eco-friendly startups
Submit Assignment 6: “GreenTech AI Idea Generator” mini-app